Speakers
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Pete Behrens
Leadership Agility Coach, Trail Ridge Consulting
Keynote: Reprogramming Leadership for Agility
As Agile Leadership Coach for over 15 years, Pete accompanies companies like Google, GE Healthcare or McKinsey and Company. Being an experienced leader himself, Pete shares insights into his personal transformation from a hierarchical leader to an agile leader and will highlight the significant shift in thinking and behaviors required to be an effective leader in today's complex and rapidly changing economy.
Bio
Pete Behrens is a leadership and organizational agility coach who has been guiding enterprise agile transformation for over 12 years.
Through his unique "inside-out" approach to agile transformation, Pete guides organizational leaders in assessing, integrating and transforming their organizations through agile leadership maturity, cultural alignment and organizational agility.

Von Rhea
Engineering Director at Trimble
Keynote: Develop a common culture in multiple teams
Von has been on the Agile journey since 2007 and has recently been introducing Agile into offices in the UK, Germany, Switzerland, Canada, the US and India. He has been implementing the DevOps framework and distributed collaboration practices as part of this introduction as well. In his keynote he will share his experiences and discuss the relationships between these three concepts for building a global development culture.
Bio
Von Rhea started the Agile / Scrum journey in 2004 with Corporate Express. At that time the development methodology was documented in a 5" binder with new processes being added frequently! Von introduced Agile / Scrum to his various development teams as well as management, and held various roles within Corporate Express and Staples (which purchased Corporate Express). After the Staples merger, Von managed the Corporate Financial Systems teams until a role was created around introducing Agile/Scrum into the greater Staples organization.

Amanda Bellwood
People Operations Manager at Sky Betting & Gaming
Introducing People Operations to Tribes at Sky Betting and Gaming
With Georgina Adams
Sky Betting & Gaming started a pilot more than half a year ago: they dispatched their traditional performance management process within their largest Tribe. As People Operations Manager, Amanda is fully embedded within the Bet Tribe to identify areas for improvement and to create a learning organization. Both Amanda and Georgina will talk about the changes they have made and their effects on the people and the organization.
Bio
Currently Amanda is working at Sky Betting and Gaming as People Operations manager within the Bet Tribe.
• Amanda is fully embedded within the Tribe, working with the tech squads to understand their agile / lean ways of working, in order to advise and bring forward solutions on continuous improvement
• She is working collaboratively with all key stakeholders in order to identify areas where ‘People Operations’ can add value and provide credible solutions for continuous improvement
• She is working to ensure that SB&G values remain strong as they scale
• She is creating a learning environment and encouraging meaningful growth by empowering their people to drive their own progress
Prior to SB&G, Amanda worked for William Hill where she spent 10 years working in a variety of roles including HR Manager, IS Resource Manager, Business Change Manager and more recently as Digital Change Manager for the Tech Team.
Amanda lives in Leeds and has two daughters. She really enjoys spending time with her family, cycling and running. A personal challenge for her is to complete a Triathlon!!

Andrea Kahlenberg
Partner, Head of Change Practice, innogy Consulting GmbH
Change Journey at RWE/innogy – change starts with self!
Digital Transformation is a buzz word in every company and every industry across the globe. Within these complex and volatile times, corporates are all facing the big challenge of fundamentally changing their way of working and becoming responsive in order to remain competitive. The key enabler for successful culture transformations is a systemic change approach as well as the ability of “connecting the dots”. Andrea Kahlenberg will take you on the transformation journey of RWE/innogy and show you, how change can be enabled sustainably.
Bio
Andrea Kahlenberg has been working on "Systemic Change and Leadership" for almost 18 years. At the age of 27 she was already responsible for 70 employees as a project coordinator in humanitarian aid in Kosovo and managed a project budget of DM 5 million. She has worked amongst others for Care International, Ford and Mazda and has been working for RWE for 10 years, now innogy (innogy Consulting GmbH). In addition to her professional life she has completed a development as a coach and systemic consultant. For the last 3,5 years she accompanied together with her team the Managing Board and the top management of RWE/innogy, from a large steamer to a speed boat with various interventions and programmes. The next step is the digital transformation, for which Andrea Kahlenberg is currently preparing and planning the next project.

Ard Leferink
Initiator at MyShopeye
Self organization at Buurtzorg
In 2006, Buurtzorg started as one small nursing team in Holland. Within 10 years it became a nationwide leading nursing organization with 8.000 employed nurses organized in 700 self-governed teams in the Netherlands, Sweden, Japan, and the United States - serving more than 60.000 clients each day. Ard as co-founder of Buurtzorg will share his success story and point out why self-organized teams are so incredibly successful.

Dr. André Christ
Head of Project Management, Leica Camera AG
Agile Transformation as a Chance for Leica Camera AG
With Dr. Michael Frank
The camera industry is facing tremendous challenges due to rapidly changing markets, technologies and customer expectations. Although the digitalization of photography has led to an exceptional growth in its first phase, nowadays, traditional system camera manufacturers are losing their market shares due to the availability of advanced mobile devices and smartphones. As a result, established business models and well-known practices have to be adapted quickly. Based on its unique culture and market position, Leica identified the capability of agile frameworks to foster the second phase of digital transformation. André and Michael will take you into the history of the 100-year-old company and share their experience regarding agile transformation and agile leadership.
Bio
André Christ has been supporting the transformation of Leica for the last 6 years. As a lean practitioner and agile leader, he gained extensive hands-on experience in introducing agile frameworks to overcome known limitations of traditional R&D organizations.

Ari Tikka
Co-founder at Gosei Oy
Actionable Fearless Leadership - avoid Nokia's doom
Everybody has heard of the fall of Nokia’s mobile segment. But what caused the breakdown - what went wrong? Ari worked for 14 years within Nokia and eye-witnessed what happened to the company. Of course, every company is different – nevertheless understanding typical behaviors in times of crisis might protect you from doing similar mistakes in your own company.
Bio
Ari has 25 years experience of software business, both in technology and management. Since 1997 he has worked with organizational learning and teamwork. 2005 he joined the Agile Adoption team of Nokia Networks, one of the origins of Large-Scale Scrum (LeSS). Since 2008 Ari has coached several organization-wide Agile Adoptions.

Boris Bolz
CCO and Board member of Mediakraft Networks GmbH
Interview
The huge success of Social Media opens up new ways of marketing beyond product placement and traditional advertising spots. Many new celebrities have their roots in Social Media and grow up to public stars. Social Media makes it more easy to experiment with new ways of promoting products in the digital age. Boris will show how digitalization changes the field of marketing and what companies should consider to stay competitive. In his private life, Boris is a Zen student and meditation teacher. Together with his team he supports companies in the field of conscious leadership and in transforming the company towards a more people-centric system instead of just optimizing costs.

Christina Dzaack
Scrum Master / Certified LeSS Practitioner, Roche PVT GmbH
Agile Leadership in a Learning Organisation
Often there is more than one culture within a company. Some parts of the organization may already work in an agile way, whereas some may still work in a traditional way. Roche PVT is a subsidiary of the Roche group and develops innovations in the field of laboratory automation. Christina works as a Scrum Master at Roche PVT and pushes agility within the organization. She will tell a story of a failed agile implementation that was initially successful but suffered a cultural drift. Analysis of its failure resulted in the setting up of a learning organisation.
Bio
As a scrum master / agile coach with an MBA in General Management, Christina gained extensive experience working in classic and agile environments in various industries since 1999. Christina thrives on working in a fast moving and highly dynamic technical environment. As an ambassador for agility Christina promotes an innovative and learning culture across organisational boundaries and hierarchical levels. She applies multiple perspectives and a holistic approach in consulting, coaching and working with management and stakeholders. Christina’s goals are to drive forward strategic initiatives resulting in sustainable change, to establish agility and learning throughout the organisation, to assist employees in self-actualizing and support them in completing successful projects.

Eva-Maria Ayberk
Managing Partner fifty1, Certified Holacracy Practitioner
Interview
The co-founder and CEO of fifty1 helps organizations to implement Modern Leadership. As former managing director of the Hernstein Institute, HR professional and leader herself, Eva-Maria is an expert in learning and personnel development. Transforming a whole company starts on a very personal level - with a shift in mindset and a new look at everything: how we deal with our clients, how we work together, and how we want to create our own working life. In her book “Weil Führung sich ändern muss: Aufgaben und Selbstverständnis in der digitalisierten Welt” Eva-Maria talked to many leaders who share their thoughts and beliefs about the agile change.
Bio
As consultant, facilitator and author Eva focuses on post-heroic leadership in the digital era. The former managing director of the renowned Hernstein Institute for Management and Leadership is an experienced design thinking facilitator and certified Holacracy practitioner. As managing partner of fifty1, an innovative leadership consultancy, she helps her clients to successfully transform into agile organizations.
Eva started her career in marketing and sales. She has held several HR and leadership positions in stock listed companies as well as at an international business school. Eva obtained her degree from WU Vienna in International Business. Her new book ‘Weil Führung sich ändern muss. Aufgaben und Selbstverständnis in der digitalisierten Welt’ has just been published at Springer.

Fabiola Eyholzer
CEO at JLS - Just Leading Solutions LLC
Agile HR – Fact or Fiction?
HR is key to bringing agility to an enterprise level. To boost lean-agile principles means to rethink established HR practices like the recruiting process, performance management, compensation and benefits, retention management, etc. Fabiola will share her expertise in agile HR as well as her experiences in implementing a new HR mindset and agile HR practices in various companies.
Bio
Fabiola Eyholzer (SPC 4.0, CSPO) is an expert and thought leader in Lean | Agile People Operations – the 21st century HR approach – and CEO of Just Leading Solutions LLC, a New York based consultancy for Agile HR. Swiss-born Mrs. Eyholzer is a seasoned Management Consultant and Executive Advisor with key expertise in Enterprise Agility, Human Resources, Compensation & Performance Management, Operations & Processes, and Strategy. She joined JLS after an engagement as Agile Advisor. Prior she was Partner at a leading European HR consultancy. She majored in Finance and holds an MBA degree in International Business. As trusted advisor, she helps enterprises accelerate their Agile transformation by focusing on their key asset: their people.

Florian Fleischmann
Managing Director at HRForecast
How Workforce Analytics provides insights to foster information-based decision making
In an agile company it is crucial to find personalities with a mindset that fits the culture. Teamwork, the willingness to learn continuously and thinking out of the box are important skills to build great teams and great products. Workforce analytics help us build and grow a workforce that is in line with the company’s strategy. The startup HRForecast developed a big data approach that helps companies to set up the best proportion of women and men, find the optimum culture mix and search for talents more goal-orientedly.
Bio
Florian Fleischmann is an expert for workforce planning and people analytics. As the program head of a research project to development an innovative workforce management approach he worked together with universities and major international corporations. He is specialised on workforce- and macroeconomic simulations as well as strategic workforce planning. Today he is leading the development of HRForecast as well as national and international projects.

Georgina Adams
Tech Recruiter at Sky Betting & Gaming
Introducing People Operations to Tribes at Sky Betting and Gaming
With Amanda Bellwood
Sky Betting & Gaming started a pilot more than half a year ago: they dispatched their traditional performance management process within their largest Tribe. As People Operations Manager, Amanda is fully embedded within the Bet Tribe to identify areas for improvement and to create a learning organization. Both Amanda and Georgina will talk about the changes they have made and their effects on the people and the organization.

Hendrik Lennarz
Founder Lennarz Consulting
What growth hacking has to do with leadership!
Not only the products change but also the way we promote them. Growth hacking is a marketing technique to let your brand go viral rapidly. Developed by start-ups, more and more established companies use growth hacking to stay competitive in the digital age. Hendrik just released his book on growth hacking. In his session he will share some of his growth hacks with you that help you grow your business.
In his speech Hendrik Lennarz, author of the book Growth Hacking mit Strategie (to be published early in 2017 by Springer), will talk about the importance of an agile mindset in product development, marketing, leadership and, of course, in the organization itself. As markets, technology and customer’s needs are changing rapidly nowadays, only those will survive, who are able to adapt quickly. This challenge applies to startups, but also especially to well-established businesses. In a very authentic way, Hendrik will demonstrate the 10 most important Agile-Leadership-Learnings he has experienced in his 10+ years as Executive Director of Product & Technology at Trusted Shops and as Growth Hacker for several startups. He will share practical tips and tricks – from radical customer orientation, building up and orchestration of several agile product teams, to valid data collection throughout the whole customer lifecycle – that all participants can work with immediately, even corporates.

Holger Nils Pohl
Founder of Work Visual Institute
Create Alignment – Visualisation Workshop
In case you think you cannot draw at all - Holger will prove you wrong! By visualizing your thoughts you have two positive effects: You can create alignment by having something to discuss about and visualizations stay in memory much more sustainably than only text. Especially in times of change communication is key to success and visualizing messages helps to get a clearer understanding.

Jef Cumps
Organisational agility coach and trainer at iLean
Boost Agility With Sociocracy 3.0
One of the aims of Sociocracy 3.0 is to make the best use of the talent already present and help the organization grow in its own pace through continuous improvement. As experienced coach and trainer, Jef supported multiple large organisations in their transition towards more agility. He will share his experiences in leading enterprise changes covering all levels, from individual to organizational level.
Bio
Jef Cumps is a very experienced coach and trainer supporting multiple large organisations in their transition towards more agility. He is and has been leading enterprise changes covering all levels (individual, teams, management, organization).
As a trainer, Jef has gained a lot of experience in training various topics: Scrum, Lean, Agile, Kanban, S3, 'Teal', visual facilitation, communication, people management and coaching skills. Next to his knowledge and experience, his major asset is his coaching attitude getting the most out of people and organizations.

Malte Foegen
CEO of wibas GmbH
Interview
Malte Foegen is the CEO of wibas GmbH, Certified Scrum Trainer for the Scrum Alliance as well as a recognized expert in the field of agile organizational transformation. For many years he has guided companies on their journey towards becoming highly responsive enterprises to meet today’s challenge of complex digital markets. He has published many books – for instance „The Ultimate Scrum Guide“ and the bestseller „Organization in a digital time“. Malte Foegen is CEO of a wholly agile organization. As a management coach, he supports companies from their initial introduction of agile techniques to individual teams through to forming an agile enterprise of up to 10,000 employees. He has gained a reputation for his ability to convince both senior managers as well as team members of the benefits of agile working practices and also in mapping out agile transitions which deliver tangible results.

Maria Kopp
Head of Human Resources at OptioPay (formerly orderbird AG)
Get agile, revive HR
orderbird provides iPad cash register systems for the gastronomy sector which fits the needs of today’s restaurant owners. Founded in 2011 it rapidly grew up to 120+ employees and already received a lot of awards. In December 2016 the HR team won the HR Excellence Award in the field of compensation & benefits/ incentives for SMEs. Maria as former Head of Human Resources at orderbird will give insights of how agile HR works in an innovative fast-growing company like orderbird.
Bio
Maria has been responsible for people and culture in agile SaaS companies for the last four years. At orderbird, she helps the organisation to manage change and growth. Prior she was a management consultant at Kienbaum. Maria holds a degree in Organisational Psychology.

Dr. Michael Frank
Director Development & Engineering, Leica Camera AG
Agile Transformation as a Chance for Leica Camera AG
With Dr. André Christ
The camera industry is facing tremendous challenges due to rapidly changing markets, technologies and customer expectations. Although the digitalization of photography has led to an exceptional growth in its first phase, nowadays, traditional system camera manufacturers are losing their market shares due to the availability of advanced mobile devices and smartphones. As a result, established business models and well-known practices have to be adapted quickly. Based on its unique culture and market position, Leica identified the capability of agile frameworks to foster the second phase of digital transformation. André and Michael will take you into the history of the 100-year-old company and share their experience regarding agile transformation and agile leadership.
Bio
In his role as Head of R&D, Michael Frank is leading Leica’s Agile Transformation. By supporting three agile Scrum pilots within the R&D organization and working on changing the mindset, he secures that agility becomes an essential building block of Leica Camera AG.

Dr. Michael Sauter
Co-Founder, Brainbirds GmbH
Design Thinking as a catalyst for agile culture change
The main goal of agility is to build the right product for your client. The best way to figure out what your client needs is to integrate him/her into the production process. Design Thinking is a methodology to get to know the client better and to gain fast feedback through prototypes. Implementing design thinking in your company will go along with a new culture not only within the company but also regarding the relationship with your customers.

Michael Stump
Managing Director - EMEA at Scaled Agile Inc
Slay the Change Management Dragon with SAFe®
Three surprises about Change:
What looks like a people problem is often a situational problem.
What looks like laziness is often exhaustion.
What looks like resistance is often lack of clarity.
The principles and practices of the Scaled Agile Framework are helping to bring the business benefits of faster time to market, higher productivity, higher quality, and higher employee engagement to some of the world’s largest enterprises. It is no secret that when an organization chooses to transition to an Agile approach, it requires an enormous commitment to leadership and change management. Very often this occurs at the behavioral and organizational levels. This presentation will focus on how to create a guiding coalition to help guide your SAFe transformation and achieve tangible Business Results.
Bio:
Michael Stump is the Managing Director of EMEA and a SAFe Program Consultant Trainer for Scaled Agile, Inc., the exclusive certifying entity for SAFe®, the Scaled Agile Framework®. He is a Lean-Agile Leader and mentor to executives on state-of-the-art SAFe practices in and beyond the software industry. His consulting and management experience enables him to lead, manage, and advise companies through great organizational change. As an advisory board member to technology companies, his specialty is Lean and Agile transitions within highly distributed, multi-cultural enterprises.
Michael is also a passionate helicopter pilot. A Zurich, Switzerland native, travels the globe and lives in New York City.

Sohrab Salimi
CIO at SE-Consulting
Building the right thing - Scrum Workshop
In traditional product or project management we often underlie implicit assumptions that might hinder us from doing things in an easier way. By playing a nice production game, Sohrab will make you aware of assumptions people typically have and introduce you en passant to the Scrum framework.
Bio
As a Certified Scrum Trainer® Sohrab conducts certified workshops for ScrumMasters and Product Owners (what he loves most). In addition he leads the Agile Leadership Training initiative at one of the worlds most prestigious financial institutions. Further he coaches his clients' Scrum Team members and managers to continuously become better at what they do.

Tim Mois
CEO of sipgate GmbH
Interview
Sipgate thinks agility in a holistic manner and its success proves them right. Tim Mois as one of the two founders of Sipgate will share how he transformed the company. He will be interviewed by Fabiola and is keen on answering all your questions of how to shape an agile culture throughout the whole company.

Yüksel Sirmasac
Founder and CEO of ROCKETHOME
Business models in times of Internet of Things
Connected internet-ready objects change the way we live. Borders between subjects and objects get blurry. The mega trend internet of Things (IoT) just started and will open up completely new fields of business. Smart home is one prominent example. Yüksel as lecturer of online business and eCommerce will point out which impact IoT already has and will have in the future. As CEO of Rockethome he will share his own experiences of how to stay competitive in a new era of digitalization.
Bio
Yüksel Sirmasac is the founder and CEO of ROCKETHOME.
He's responsible for the overall strategic focus of the company as well as marketing and sales. The business school graduate has over 15 years of experience in the internet, media and IT business under his belt. Before founding ROCKETHOME, Yüksel was an executive for the RTL media group, ReedElservier and the Handelsblatt publishing group. He has founded many companies and has grown them to success on the market.
Yüksel Sirmasac is deeply convinced that connected home, Internet of Energy and the Internet of Things are the mega trends of the coming years.